DIESEL
Social Medi Content
2013 - 2016
Social Medi Content
2013 - 2016
Image & Content Director
At Table of Contents Agency/Wednesday Agency I managed the global social media accounts for the Italian streetwear giant Diesel.
Created in tandem with Nicola Formichetti’s vision and the Diesel‘s international marketing departments, the social media strategy captured the irreverent spirit of this undeniably storied brand, calling the talents of local photographers, models, and cultural influencers.
As the Image & Content Director, my role spanned commissioning, casting, production, art direction, and copy-writing. Alongside the Community Manager, we published over 10 posts per day across Facebook, Instagram, Twitter & Pinterest.
Photo by Christelle de Castro
Photo by Christelle de Castro
Created in tandem with Nicola Formichetti’s vision and the Diesel‘s international marketing departments, the social media strategy captured the irreverent spirit of this undeniably storied brand, calling the talents of local photographers, models, and cultural influencers.
As the Image & Content Director, my role spanned commissioning, casting, production, art direction, and copy-writing. Alongside the Community Manager, we published over 10 posts per day across Facebook, Instagram, Twitter & Pinterest.





